Michael Learmonth over at Ad Age managed to get a couple of pointers out of YouTube about its ad-selling efforts. According to YouTube product management director Shishir Mehrotra, the site is selling ads against hundreds of millions of video …
Google is trialing new AdSense units. The new format streams the latest five tweets from an advertiser’s Twitter account. The first business to use the new AdSense format is TurboTax, taking advantage of the impending tax season. Instead of taking …
Please understand that we’re not advocating actual violence. At the same time, Hitwise has released a new report on the search market, and it’s starting to look like the only way Yahoo, Microsoft, and Ask can hope to catch Google is through the …
AdvertisingAge reports that Google has teamed up with some advertisers to offer a stream of their Tweets onto Googles content network. It appears that Google has designed special AdSense ad units that pull the five most recent Tweets from …
Me too! And Scott Hunter, from Brooklyn, NY…err…Bluffton, OH…I mean Buenos Aires, Argentina, can show you how to realize your dream if you simply follow the directions on his blog . Scott claims that his life changed as soon as he discovered …
Google CEO Eric Schmidt has a harsh warning for newspapers wanting to remove content from Google Fox News mogul Rupert Murdoch recently called for news websites to start charging readers. He blasted Google , stating, ” The question is, should we be …
NEW YORK–( BUSINESS WIRE )–DOCLIX, a provider of performance advertising solutions, will have a strong presence at ad:tech San Francisco, emerging as a key authority in the industry discussion about the ongoing shift of marketing spend from brand …
Internet search and advertising giant Google today launches a controversial new behavioural targeting system, something it is calling Interest-based advertising. Google is by far the largest search engine in the UK with around 86 per cent of the …
Google has tried to woo newspaper publishers by saying that it can help them online rather than contribute to the loss of advertising for print publications. The switch to online advertising has led to the closure and bankruptcy of several local …
Google CEO Eric Schmidt has issued a stern rebuke to newspaper bosses, warning them that they risk alienating readers in their war against news aggregators such as Google News. The search company has come under sustained attack from newspaper groups …
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